Tag Archives: communication

Spectacles by Snapchat, Take That Instagram

Yes. The rumors are true. According to Evan Spiegel, Snapchat’s beloved CEO, Snapsnapchat-spectacleschat has revealed its Snap Spectacles. The spectacles will be released in the fall of 2016 in three blooming colors: black, teal or coral. These snazzy new sunglasses aren’t just cool because of their futuristic design. Oh no. These spectacles take videotaping to a whole new level. Continue reading

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Filed under Apps, News, Opinion, SocialMedia, Technology

Media: Combining Advertising and Public Relations

Although advertising and public relations both fall on the same side of clients’ balance sheets as staff functions, they have lived in separate offices for many years. Each of them produces media; however, they usually differ.

There are many differences between advertising and public relations that make them unique. A paid source of media is advertising. Advertising provides a guarantee that the client’s goods or services will be placed in the publics’ eye. Advertising’s complete creative control makes the messages targeted and purposeful. An earned source of media is public relations. The media and its viewers hold the lifespan of the organic content produced by public relations. Continue reading

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Filed under News, Observation, Opinion, SocialMedia, Technology

Twitter Campaigning: Social Media in the 2016 Presidential Election

Presidential campaigns spend millions of dollars each year on radio and television ads, but for the 2016 election this money is a waste. Presidential Candidates must look to social media for rankings, free advertisement, analyticVoter pin with the words"every tweet counts".s, fundraising, public feedback and opinion, engage with young voters, and immediate response to controversy.

More voters are receiving their news from social media and the 2016 presidential candidates are taking advantage of this medium. Social media is a tool for campaigns to reach out to Millennials and gain momentum in the polls and recognition in the news. Twitter has become imperative for candidates to use to gain the public eye and attention of potential voters.

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Filed under News, Observation, Opinion, Political, SocialMedia, Technology

Apps have potential to revolutionize wrist PR

Most people don’t think about PR and wrists together, but then again, the Apple Watch wasn’t out either.  Apple Watch coupled with apps designed specifically for it – opens a whole new world of PR possibilities  – not just at our fingertips but now right above our hands.

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Filed under Opinion, Technology

Uber Is Doing Big Things – In The Big Apple

New Courier Service Aims to Hit NYC

New Courier Service Aims to Hit NYC

Did you ever think anything you ever wanted could be delivered right to your door, on beck-and-call? Well you can with your smartphone Uber app, only in New York City. Continue reading

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Filed under News, Opinion, SocialMedia, Technology

Has Blackberry Hit Rock Bottom?

Smartphones explode, Blackberry hits rock bottom

Smartphones explode as Blackberry hits rock bottom

As smartphones continue to dominate as the preferred choice of mobile phone, the old-fashioned Blackberry is practically extinct.

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Filed under News, Opinion, SocialMedia, Technology

iPad welcomes Microsoft Office

Working out of the Office

The concept of work as simply going to the office has changed a lot in the past few years. Before all the advances in technology, a typical workday would consist of going to the office from 9 AM to 5 PM. The creation of the iPad makes work from home more convenient and popular. One can now access their files on the go, as iPad welcomes Microsoft Office to their applications.

 

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Telecom Industry and Battle Over Free SMS

Social media is making communication easy with free SMS internationallyFree SMS messaging apps are changing the ways people can communicate across country boundaries.

The walls of the old communication model are coming down rapidly as cell phone service providers are loosing traction in the international market. The past years have been plagued with high fees for international calling and text (SMS) messaging. Today, many new apps are surfacing that allow free SMS messaging, and sometimes calling, no matter where in the world you or your contacts are.

Whatsapp , a cross-platform mobile messaging app, has been in the news recently for being acquired by Facebook back in February for $16 Billion. Whatsapp connects with your smartphone after downloaded to check your contacts to see who else of your friends has the application. Once connected, you are free to send free SMS messages to your friends regardless of which country they are in. While this may not seem like a revolutionary idea in the United States, in Europe this has allowed many boundaries to come down. Continue reading

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Filed under Technology

Marriage: Commitment Comes With Passwords?

Do couples share too much of a connection?

Do couples share too much of a connection?

It’s a fact, couples share. They share food, laughter, experiences and smiles. But does sharing a password to your email and social media accounts sound ethical?  Well, many already do and this trend is continuing to grow. Today, many couples use digital communication and technology in order to enhance their relationships. In other words, digital technology has become a dominant force in the communication between partners. Continue reading

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Filed under Observation, Opinion, SocialMedia, Technology

The Importance of Reputation on Social Media

With the viral world of technology at our fingertips, organizations need to have a crisis communication plan since the social media world is uncontrollable.

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New e-Book Hits the Stands in the Digital Communication World

What’s the next biggest trend in the digital world?

The e-Book. GovDelivery, the leading public communication solution that offers an automated e-mail and digital subscription management platform to government, announced the availability of “What’s Next,” a complimentary e-book that identifies key trends in digital communications. GovDelivery enables government organizations to connect with more people, and get those people to take action. More than 1,000 government organizations use their communications platform to reach over 60 million people. GovDelivery shares tips and strategies for public sector communicators to capitalize on these trends to achieve mission results.

The key to staying connected - is GovDelivery

The key to staying connected – is GovDelivery

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by | February 20, 2014 · 9:02 am

Hello? Can You See Me Now?

Face-to-Face Communication Across the World

Due to popularity and high demand, social networking platforms are constantly evolving. With products such as Skype and Facetime, we can virtually travel and communicate with anyone in the world in a matter of seconds.

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As Blogs Continue to Thrive, Twitter Makes its Descent

Has the blue bird lost its wings?

Today, the world of communications is expanding at a rapid pace. With more and more social media trends out there, Twitter is slowly moving out of the limelight. As its stock price just plummeted by 18%, people are worried because users aren’t signing up like they used to. Followers on Twitter are no longer interested in what you had for dinner or what airport you are delayed in. Created to be used for news and media updates, Twitter has become a target for patronization. Continue reading

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by | February 7, 2014 · 8:47 am

Google Glasses: Are they the future?

Wearable Technology

 

According to multiple sources, the new upcoming trend of 2014 is “wearable technology.”

The first piece of wearable technology that pops into my head is Google Glass.

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Google Glass in Any Industry

Google Glass was first introduced to the world in April of 2012. Since then, the high-tech device that creates an augmented reality right before the wearer has been utilized in several different industries for innovation, communication, creativity, and knowledge. Continue reading

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