When the app first launched, Instagram was known for its simple layout. With the addition of Snapchat-like stories and a suggested feed, the Instagram we once knew is a thing of the past.
This week, the Russian news site T Journal shared screenshots of an Instagram live feature. Instagram has failed to comment, but it’s not unlikely that Instagram would want to join the ranks of Facebook, Snapchat and Periscope with a live video function.
Facebook users are pleased to hear about the new Facebook Marketplace. This new feature enables users that are at least 18 years of age to buy and sell products between other Facebook users nearby.
However, while the recent boom in social media campaigns seems like a positive advancement on behalf of the photo-sharing empire, millennials and GenZs may feel differently. Instagram is the go to app for the everyday life of photo and video sharing. It allows users to share their life publicly or privately on the app. Many people post pictures and videos of friends, food, travel, animals, and more. Instagram users 
broadcast happy snapshots of their lives, rather than the harsh reality that life sometimes throws at them. When a user who may not be in a good place in their life scrolls through the platform, a sense of loneliness and isolation is likely. Continue reading
With the release of Facebook Live in April 2016, Facebook has seen little engagement with their millions of users. How so? This top social media platform should be seeing a high number of results, right?
Facebook Live is simple and easy to use, yet Facebook users are not using this new tool as the social platform as originally hoped. Because Facebook Live is so personal and well, live, many are uncomfortanle with the broadcasting aspect of the feature. Rather than editing or altering a post, Facebook Live provides a new element to social engagement by generating live content. Continue reading
Ever since Instagram added stories to their app, the world has been patiently waiting Snapchat’s comeback. This week, Snapchat released a new feature called Snapchat Story Playlist. Continue reading
With how quickly information spreads on social media, the concept of “15 minutes of fame” has turned into a mere 15 seconds. The viral social media star of Monday will get replaced, and become old news by Tuesday.Samsung’s public relations team are banging their heads against a wall right now. The Samsung Galaxy Note 7 smartphone has an exciting new feature: spontaneous combustion.
Samsung launched the Galaxy Note 7 smartphone on August 19. Just five days later, the first phone exploded, thus launching Samsung’s public relations nightmare.
It’s no surprise teenagers love to use social media, they were basically born into it. But what differentiates the channels? Most people know that teens Facebook usage is declining. Piper Jaffray Companies recently completed its 32nd semi-annual “Taking Stock With Teens” research survey. This survey highlights spending trends and brand preferences amongst 10,000 teens across 46 U.S. states.
In this study, Piper Jaffray discovered that Snapchat is quickly surpassing competing channels and cutting into Facebook’s usage. Snapchat is becoming THE preferred social network for teens.
Kim Kardashian West’s social media usage has taken a sudden stop after the 
incident in Paris. It has been two weeks since thecelebrity was robbed at gunpoint in Paris. Kardashian West’s last social media post was the day of the incident. With 84 million followers on Instagram and 48 million followers on twitter, Kardashian West’s social media has become a huge part of her success. However, police now feel that her social media presence lead to her robbery in Paris. Continue reading
Use Pinterest descriptions to optimize your pin searchability and increase traffic.
You might be thinking that nobody pays attention to the descriptions on Pinterest. After all, Pinterest is all about the images, so why bother giving more than minimal attention to the copy? You would be wrong! Understand right now that if you use Pinterest descriptions effectively it will increase traffic to your pins. You want more traffic, right? It only translates to better brand recognition and increased sales, after all. Continue reading
Snapchat users are thrilled to find out that Auto Advance is being discontinued in the new Snapchat update. This means that users can now go back to watching individual stories of their choosing. The Auto Advance update left users annoyed and dissatisfied. This adjustment made Snapchat stories automatically play one after another. Fortunately, Snapchat is now listening to people’s feedback. The new Snapchat update now offers a Story Playlist in hopes to improve the application.
Pinterest has recently become one of the highest preforming platforms on social media. Even with Facebook, Twitter and Instagram as its competitors, Pinterest is continuing to grow. The social outlet now has over 150 million users, with an increase of over 30 percent in the past year. Alongside its number of users, the poential for Pinterst is growing as well. Continue reading
It’s 7:00 in the morning. Your alarm is blaring as rays of sunshine peek through the window.
If you are like any person in their late teens to early 30’s… you grab your phone. (Let’s be real. Your day hasn’t truly started until you scroll through your favorite social media platforms).
One tweet is about how satanic Trump is, while another tweet is about crooked Hillary. Your Facebook friends think they are political gurus, writing novels about why one candidate is better than the other. And you cannot get through more than five Instagram posts without seeing @RealDonaldTrump or @HillaryClinton doting on themselves.
George Washington has to be laughing at how these candidates are tweeting their way into the office. Right George? Continue reading
British researchers at Deloitte have found that smartphone usage may be interrupting the sleep schedules of young adults. With an overwhelming amount of people checking their devices in the middle of the night, smartphone addiction is more prevalent than ever. Everyone in the twenty-first century has seen a Food Instagram. Not only are they becoming very popular on celebrity Instagram feeds, they are also becoming popular among high school and college students. So what’s the big deal about a food Instagram?
Social media has always been a good place for people to share their thoughts and feelings about fashion, food, products, and more. With the rise of social media influencers, the line between someone’s true thoughts about a product and endorsements has become blurred. Continue reading