In an industry that constantly changes, books can provide secondary sources to help navigate digital media. The books referenced in this list can provide helpful tips and guide professionals to success within the industry.
Brand Storytelling: Put Customers at the Heart of Your Brand Story
Brand Storytelling by Miri Rodriguez is a digital media book to read when wanting to understand the importance of conveying a brand through a story. In any digital media project, a reader is more likely to understand a story within their brain. This book tackles the importance of pathos within this industry through case studies and helpful tips.
The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social
The NOW Revolution by Amber Naslund and Jay Baer is a digital media book to read that goes in-depth about the way of the future for businesses. It is important to recognize what adaptations are happening within the business world and how digital media professionals can adapt through the implementation of these ideas!
Social Media Marketing Workbook: How to Use Social Media for Business
Social Media Marketing Workbook by Jason McDonald conceptualizes the content that is essential for creating a social media plan. This book assists in teaching the uniqueness of each social media platform as well as strategies to generate success for a social media plan.
Everybody Writes
Everybody Writes by Ann Handley is a digital book to read in order to refresh digital writing. In any digital position, writing is important. Handley presents tips on presenting a message as well as how to become a trusted source.
This list presents suggestions for digital books to read. Try out these books in order to broaden your scope within the industry as well as refresh some skills. Reading these books can also assist in broadening the perspective of the industry.
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