Austin is hosting one of the largest marketplace events of the year, South by Southwest, starting on Friday, March 13th. The Support HerStory x LoveShackFancy collaboration will be live and eventful at South by Southwest and is surely something you won’t want to miss! South by Southwest has anything from live artists and entertainment to retail shopping, and even your favorite restaurant will have pop-ups! 

A Unique Opportunity

Though there will be many incredible organizations represented at the event, the Support HerStory x LoveShackFancy collaboration is a unique opportunity and experience you will only get once! Support HerStory and LoveShackFancy are both female-founded and female-owned businesses. Support HerStory has partnered with LoveShackFancy previously in Highland Park, Texas, and it was a total success! They are expecting to see a similar outcome this weekend. 

The product feature for this weekend are the beautifully crafted Corazon Playero hats. Both Support HerStory and LoveShackFancy separately supported this small, female-owned hat company based out of San José del Cabo, Mexico. When Support HerStory recognized the mutual love between Support HerStory and LoveShackFancy for Corazon Playero’s product, founders of Support HerStory thought there would be no better way to support the small business than by teaming up and representing their product together. 

Power of Collaborations

LoveShackFancy is a reputable and supported brand worldwide, therefore their loyal customers allow for opportunity and growth for Support HerStory and Corazon Playero. Support HerStory’s mission of supporting small female-owned businesses around the world allows for this collaboration to not only be incredibly powerful in the retail industry, but also be for a good cause. 

Make sure to head to the pop-up at South by Southwest as you surely cannot miss the opportunity to shop with Support HerStory, Corazon Playero, and LoveShackFancy. Not only are you getting an exclusive look into the products of these three companies, but you also get to meet the powerful females behind the companies. Don’t miss out on this once-in-a-lifetime experience.