The Rise In Podcast Popularity Among Generation Z

In the last few years, there has been a major rise in podcast popularity. Podcasts have been around for a while, but now they are becoming increasingly popular with Generation Z. Teenagers follow their favorite influencers on social media and love to keep up with their weekly podcast!

The Rise

Podcasts first started to gain momentum among teenagers in 2018 when the infamous Alex Cooper started her podcast “Call Her Daddy”. The show started with her roommate and was a casual conversation. It skyrocketed after she commented to dump your boyfriend if he acts a certain way. Alex Cooper gives off sisterly energy and makes you feel like you’re best friends, so people really took that comment seriously. After this incident, Call Her Daddy was all the teenagers were talking about. Check out more of her story here. This was just the beginning of the rise in podcast popularity!

Alex Cooper Call Her Daddy

Where It Is Now

After the initial rise in podcast popularity, many influencers took to the new trend. Influencers of all types are starting to create their own podcast. Influencer, Jenna Palek, has been a huge hit with her podcast “Fun on Weekdays”. The show highlights fun things to do with your friends and loved ones at any time not just on the weekends. The podcast has had so much success her business is growing. She now hosts many events for her fans, has an official office, and participates in many brand deals. She is just one of the many influences who has seen huge success from a podcast. Generation Z is influencer obsessed. Anything an influencer does or likes, so will their fans. Podcasts make teenagers feel like they have a friendship with the author. 

Jenna Palek wearing a Fun on Weekdays hat

The rise in podcast popularity has reached just about everyone and everything. You can find a podcast about anything that interests you from true crime, religion, or sports. Check out the 40 most popular podcasts right now.