Supporting local businesses has never been easier with Instagram’s new add-on features. Allowing consumers to order directly from the platform, Instagram has created a fool proof way for your favorite meals to arrive at your door. At a time where even closing an app can feel hard, the new tool couldn’t have come at a better time. No more searching the third page of Google for ways to get your favorite dessert delivered. You can now go to a restaurant’s Instagram page and order directly from their site, knowing you’re using the right service with the best prices.
So, How Exactly Will Restaurants on Instagram Benefit from the New Gadget?
The new Instagram button works similarly to the virtual price tags that allow brands to link consumers to their products. The function is just what eateries need to reap the benefits of online impulse purchases. Simply take a photo of your restaurant’s best-selling meal, link the delivery service of your choosing, and watch the orders come piling in. This new delivery button actually encourages those questionable 1 a.m. pizza deliveries made by sad millennials everywhere. Who said CO-VID 19 had to mean less engagement for your business?
How Consumers Can Benefit From Ordering on Instagram
Have you ever spent more time looking for ways to order from a restaurant than you did eating the food itself? We’ve all been there. Instagram has succeeded in making that issue a thing of the past. The delivery button allows restaurants on Instagram to do that research for you. Now that they must find a way to get their food to you, your very time-consuming Netflix marathon can continue uninterrupted. The days of searching sites for that mouthwatering meal you saw on Instagram are gone. Swipe right into the food you’re staring at, and order it no-questions-asked.
Make the most out of CO-VID 19 stay-at-home orders. Don’t leave the couch, in fact, don’t even leave an application. Just see the food, click the button, and wait for arrival. Happy Netflix Marathoning!
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