Improve Instagram EngagementSMU SMC

Whether you’re one of the millions of individual Instagram users, a business, or a verified celebrity you want likes and comments on your photos. Likes have become the seal of credibility on Instagram. While comments also play a major roll in the success of your posts, especially if you’re trying to sell a product or promote something. Using the right Instagram tips, tricks and apps can improve your images, sell products, and save you time. Improve Instagram engagement with these tips and apps today.

Not long after Instagram took off and became the second most popular social media app among millennials, new apps began popping up left and right. These apps offer additional filters, photo editing options, collage layouts and more. These apps allow you to make your posts more diverse and interesting, increasing views and helping to improve Instagram engagement on your posts.

A surprising amount of research has been done regarding how and when to post the most successful Instagrams. According to Post Planner, a website that helps users find, plan and post content scientifically proven to increase engagement across social media platforms, there are some tricks to increasing likes and comments on your Instagram posts.

Top 3 Tips and Tricks:

Use Hashtags: While this seems obvious it is crucial. Consistency in hashtag usage can make a major difference. More hashtags = more engagement. Before you know it, you may start trending!
Use a Call-To-Action: If you want followers to like or comment on your photo then ask! Photos with the word “like” achieved up to 85% more likes and photos with the word “comment” received up to 2,100% more comments. So, don’t be afraid to ask.
Don’t Over-Edit: While many filters are available through Instagram and additional apps, don’t go over board. Keep photos bright, clear, and simple. Use filters for touch-ups, not transformations.

Top 3 App Picks:

Afterlilght: Rated the best photo editing app, Afterlight offers 74 filters, 78 textures, and 128 frames. The set-up and layout of the app is very similar to Instagram making it quick and easy to use. But remember, don’t over do it.
- https://itunes.apple.com/us/app/afterlight/id573116090?mt=8
Quick: This app allows for users to layer words over their images. Adding text to photos can help users explain or emphasize aspects of the photo. This can also help photos stand out more because this is a less commonly used feature.
- https://itunes.apple.com/us/app/quick-add-text-to-photos-fast/id574443485?mt=8
Latergramme: This scheduling tool makes it easy to edit and prepare posts in advance. The best time to post for your audience depends on timezone, industry, season, and overall intended goal of the photo. Peak posting times vary, Latergramme helps you stay on top of timing. While the app doesn’t actually do the posting for you, it will send you a reminder with the post saved and ready to go.
- https://itunes.apple.com/us/app/latergramme-schedule-posts/id784907999?mt=8