Launch.it is a user-friendly, free social-networking platform that acts as a newsroom and allows individuals to share and discover new products and services the moment they are introduced.

Launch.it provides many advantages to both businesses and consumers as it seeks to create a more socially engaged, better informed, and smarter community.

Launch.it is a new user-friendly, free social-networking platform that acts as a newsroom and allows individuals to share and discover new products and services the moment they are introduced. Launch.it is building the largest searchable database for everything new, which provides many advantages to both businesses and consumers as it seeks to create a more socially engaged, better informed, and smarter community.

 

How is Launch.it different from other traditional media outlets?

With traditional media outlets, launchers decide the top stories that show up on our home page. Launch.it however, allows reader engagement to determine the top stories without this editorial oversight. This shifts the traditional media dialogue by creating a more direct connection between a business and consumer.

 

Advantages for businesses:

With this site, companies can increase brand awareness and develop new methods of marketing. Companies have the power to publish and launch their own stories while quickly sharing them with all social media networks like Facebook, Twitter, Pinterest, Google+, LinkedIn, etc.  This increases quality customer engagement and keeps customers up to date with the most recent and accurate information. The content within these posts are SEOed to increase organic traffic and discoverability of their story. Companies can also alter their differing communication strategies directed towards their customers, partners, the business community and other influencers to ensure maximum visibility.

Launch.it also has a Buy and Trial Now feature, which will direct customers immediately to the business’ sales page for product purchases. This tool allows companies to directly measure how many conversions came from their post, so they can evaluate the usefulness of this site.

 

Advantages for consumers:

Launch.it allows consumers to discover new products and services in an organized easily digestible way. The editorial feature enables that these readers are actually getting the information they desire and nothing else. Members can customize their feeds by choosing which companies, writers, or brands they want to follow. Members can easily and directly provide insight and feedback to companies and they can also share posts with their friends via social media sites.