So what are Twitter Moments?

Twitter is stepping up their game. Today they introduced a new feature for all users: Twitter Moments. Twitter calls Moments “The Best of Twitter in an Instant.”

 

Twitter MomentsYou can check out Twitter’s very own moment here that explains the new tool. Essentially Moments allow users to curate their own collection to showcase a “moment” in time. This collection can include tweets, GIFs, Vines, images, and videos.

 

 

 

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Spectacles by Snapchat, Take That Instagram

Yes. The rumors are true. According to Evan Spiegel, Snapchat’s beloved CEO, Snapsnapchat-spectacleschat has revealed its Snap Spectacles. The spectacles will be released in the fall of 2016 in three blooming colors: black, teal or coral. These snazzy new sunglasses aren’t just cool because of their futuristic design. Oh no. These spectacles take videotaping to a whole new level. Continue reading

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Tips for Responding to Comments on Your Social Media

It’s essential to always uphold a positive brand image. But how do Comment bubble with question marks.you do that when responding to comments on your social media profiles? Here are several useful tips on how to monitor your social media comments from a business perspective.

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Obtaining the Unattainable Selfie

If you haven’t been living under a rock, you know what a selfie is and exactly what lighting you need to take your best one. But what you might not know is that those famous Instagram models use more than just good lighting when obtaining the unattainable selfie. Continue reading

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Why You Should Limit Your Time on Social Media

New studies suggest that the overuse of social media may be contributing to psychological problems among millennials.

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See-now Buy-now

Over the past few weeks, brands have been experimenting with the see-now buy-now strategy. For fashion shows in both New York and London, some designers have had their featured clothes ready to purchase immediately after the show. This allows designers to translate the excitement brought on by their shows in to sales. Continue reading

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Waze: The Digital Commuter

Maps is no longer cutting it. Welcome to the new age of avoiding traffic: the digital commuter.
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Big News From Snapchat, well Snap Inc.

Snapchat changed their company’s name to Snap Inc. yesterday. Bobby Murphy and Evan Spiegel, created Snapchat 5 years ago and says the new name encapsulates their newest expansion efforts.

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YouTube Heroes: YouTube Defeats Cyberbullying

This past week, YouTube defeats cyberbullying- YouTube launched YouTube Heroes, a new program that rewards people for reporting bad comments, writing accurate subtitles and answering forum questions to help improve the site. 

YouTube defeats cyberbullying this past week by launching a new plan called YouTube Heroes. The goal of this plan is to receive more reports about bad comments by getting the community involved. YouTube employees are still the ones who will literally remove the bad comments and approve good subtitles on the website. However, this plan will hopefully motivate the community to report bad comments more often, which will help the actual moderation team get to these comments faster.

Youtube Defeats Cyberbullying YouTube defeats cyberbullying by adding rewards to the process in hopes to give members incentive to help. According to The Verge, users can win many different rewards by making positive contributions as a YouTube Hero. These rewards include invitations to video chats and ”exclusive workshops”  and the ability to test out prerelease YouTube products.

YouTube Heroes will earn points for their contributions and unlock different levels of rewards throughout the process. It takes a great amount of time and effort to get rewarded as a YouTube Hero. The Verge reported that a member would have to accurately report 1,000 bad comments before reaching the highest rewards tier. This will hopefully motivate users to actually put effort into improving the site as YouTube defeats cyberbullying.

How Do You Get Involved?

If you want to join YouTube Heroes as YouTube defeats cyberbullying, YouTube has a sign-up page that can be filled out quickly and easily. Any users that have previously gotten in trouble for posting bad comments are not allowed to join to ensure that YouTube finds a trustworthy and reliable team. YouTube Heroes gives users a sense of responsibility and independence that will hopefully bring more positivity and optimism to the website’s overall tone.

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Should Twitter Accept a Buyout from Google or Salesforce?

Should Twitter accept a buyout? News outlets speculated that Twitter will soon receive bids for a buyout from Google and Salesforce following recent slow growth users and sales. After news got out about a possible sale, stock climbed 22 percent. Continue reading

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The Power of Influencers: How Bloggers Use Social Media

Influencers have a lot of credibility and trust with their followers. How do bloggers use social media to their advantage?

Most of us have that favorite blogger or stylist we follower on social media. Every day they post about a new product or gadget, making us want it too. Even though we may not realize it, this acts as a form of subliminal messaging. When we see someone we trust with a brand, we begin to trust the brand ourselves.

Bloggers Use Social MediaInfluencers have a lot of “influence” on their followers, hence the name. Bloggers use social media to push out new trends  and are most likely, paid by the particular brand or company to do so. Of course, when we see a post or photo on social media, we often forget this small, but major detail. Continue reading

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5 Reasons Why Your Grandparents Should Be on Social Media

Read that title again. Okay, maybe one more time.

I know what you’re thinking… did I really just read that my GRANDPARENTS should be on social media? I bet you’re thinking there is no way they can see your college party pictures that you were once tagged in. There is NO WAY you can risk the embarrassment of your grandmother commenting on every single picture, asking who that boy or girl is, and IF you are bringing them home for Christmas. Or, better yet, commenting on how cute your cheeks look in the photo you uploaded.

OKAY… I get it. I understand the worries. But try and hear me out.

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Future Books: How Technology has impacted the paper book

 

Over the course of the past ten years, the life of paper books has been dwindling. Will future books be converted only digital channels or will the paper life of books come back? Thanks to, iPads, nooks, kindles and eBooks, the future of books looks grim. Why go and buy a book when you can instantly download it on a device? Continue reading

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Instagram Popular Page Knows You Better Than Anyone..?

The instagram popular page has changed over the past couple of years. It used to be posts from the people that someone follows. Now it gives video and picture suggestions based on the people that someone follows as well as the common topics an individual regularly searches on instagram. The focus of the instagram popular page has turned its focus from the followers to the individual user. Continue reading

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A Praise for Instagram’s New Comment Filter

Instagram just launched a new filter to stop Internet trolls in their tracks, and it’s exactly what we needed. 

With online bullying running rampant across multimedia platforms, Instagram’s newly created feature will allow users to filter out their own curated list of offensive or inappropriate comments.

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The Modernization of NYFW

How Snapchat has revolutionized NYFW

Since 1943, New York Fashion Week (NYFW) has been one of the hottest events of the year for fashion lovers everywhere. Although the viewer’s love for fashion hasn’t changed, there’s one thing that has: media coverage. Snapchat has given the world the opportunity for everyone to get an inside look. Between models, designers and fashion-goers, we now know the in’s and out’s of fashion week. To make it even better, Snapchat has a live feed for the event. So instead of taking the time to follow favorite models Gigi Hadid and Kendall Jenner, Snapchat does it for you.

Kendall Final Touch

Snapchat’s live updates allow people like us to pretend that we’re part of the “in crowd”. From good mornings to the after party, we follow their day-to-day lives. The highlights of the show used to be the actual show, which yes, is very exciting. However, the only people who would get to see the show are the ones who buy tickets. The best part about the addition of Snapchat to social media is the accessibility. There is no longer the issue of looking at articles, videos and pictures online. Snapchat allows all users to stay updated with NYFW while on the go. Whether it is before you go to bed or during your morning commute, the world is always updated.
Elizabeth and James

One of the great aspects of the Snapchat live feed is that it gives all NYFW participants a chance to be exposed. The week is so hectic that there is a high chance of a show being overlooked. Snapchat gives every designer and model a chance to make a name for themselves. This is important to any new designers. The only downfall for those debuting a new trend in NYFW is that if its a dud, everyone will know.For example, there have been several mixed thoughts about Kanye West’s new collection of clothing.

Keep an eye out for NYFW Snapchat’s latest posts, you may find something you like!

Snapchat

 

Other links on NYFW / Snapchat

http://mashable.com/2016/02/20/social-media-killing-fashion-week/#UZ.9xTzUSZqC

http://www.bizjournals.com/newyork/news/2016/09/08/7-ways-new-york-fashion-week-has-totally-changed.html

xo Madzie

 

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The Open Loop: Are All-In-One Apps the Next Big Thing?

Imagine an all-in-one app that lets you post photos, live stream videos, message other users, purchase items and make other kinds of transactions. This idea of an open loop app is the next big thing, and it’s exactly what companies like Facebook and Snapchat are trying to achieve.

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Facebook’s Fighting Back: The War on Ads

Ads tend strike up the same general feeling- annoyance. In turn, consumers are investing more and more time and effort into ad blocking every day.

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Social Media Needs Described Through Maslow’s Hierarchy of Needs

The social media needs of the modern communicator can be explained through Abraham Maslow’s well-known “hierarchy of needs” theory. The theory presumes that each individual has certain needs and desires that must be met in order for the next level of needs to be recognized and sought after. Similarly, people have needs and desires associated with their social media activities. Followed is a breakdown explaining how each tier of Maslow’s hierarchy of needs relates to your social media needs.

maslow's hierarchy of needs five stage pyramid

Maslow’s hierarchy of needs pyramid – SimplyPsychology.org

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Thursday Night NFL Twitter Live Stream

live NFL Twitter SimulcastThe second weekend of September marked the beginning of the professional football season. This season, the National Football League and Twitter have partnered to offer a NFL Twitter live stream during Thursday night games.

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