Listen up public relations professionals! This blog contains information about social media management platforms, the latest social media trend that will streamline your communication and shave hours off your workday.
In a world where social media constantly changes, companies often find themselves asking one question lately. Which is better for brands, Instagram or Snapchat stories?
Recently, we are seeing social media polls becoming a growing trend on various channels. The newer poll features we have seen have been on Instagram and Facebook. In October, Instagram added a polling sticker feature for stories. In November, Facebook added GIF-supported polls. Additionally, there are polling features on Snapchat and Twitter. These polls are becoming beneficial for brands to engage followers in a simple, creative way. Continue reading
For Instagram users who are also online shoppers, you’ll want to be aware of the expanded Instagram and Shopify integration. The goal of the integration is to make online shopping a seamless and enjoyable experience. With e-commerce constantly growing as a channel, the integration becomes a powerful tool for brands to grow their brand and connect with mobile shoppers. Continue reading
We live in a #hashtag world. There is no denying it. A single hashtag opens the door to hundreds of thousands of posts on the same subject. An Instagram caption is not complete without a few hashtags thrown into the mix. People in the wedding industry even make a profit off of helping couples create their perfect wedding hashtag. Brands use specific hashtags to attract more customers and clients. It might come as a shock, however, to learn that not all hashtags are allowed. A recent list of banned Instagram hashtags comes with consequences for users who include them in their posts. Continue reading