Failing ESPN Continues to Tank

url.pngFailing ESPN continues to tank as anchor, Jemele Hill, keeps her job in the midst of a Twitter scandal. Why is Hill’s job in question? The tweet, which has since been removed, claimed that President Donald Trump was a, “white supremacist,” and that his cabinet (which features a black man, an Indian woman, an Asian woman, and multiple Jewish people) was, “largely…white supremacists.” Continue reading

The NBA Issues Social Media Guidelines

The NBA has followed the NFL’s lead yet again this week. The trolling that has entertained basketball fans and social media followers for the past few years is coming to an end as the NBA issues social media guidelines restricting what teams can say (whether in jest or in seriousness) on their social media platforms. But the real problem is, why do these professional leagues want to ruin the fun for the fans? Continue reading

Improve Your Snapchat Game: Super Bowl Edition

Back in the day, before the emersion of social media, Super Bowl Sunday was the biggest day for football fans. Friends and family gathered to enjoy the football game, as well as the entertaining commercials. Today, much more plays into the Super Bowl than just football and fun commercial breaks. Social media has stepped in to improve people’s Super Bowl experience and to promote brands.

Improve Your Snapchat Game: Super Bowl Edition


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Racist Comments Lead to Losing Sponsors

Racist Comments Lead to Losing Sponsors for the Clippers.

Allegedly the owner of the NBA Clippers team, Donald Sterling, was caught saying some horrendous and racist comments. This has lead to numerous companies ending their sponsorship or suspending it. Personally, I think racism is deplorable however, a man of Sterling’s position has no excuse. It has been incredible how social media has literally blown up over this hot topic.

Even the players have reacted to these comments , the players warmed-up with their practice jerseys inside out to show their solidarity against the statements that were made. Also, as they ran out of the tunnel for Game 4 of the first-round playoffs they wore black wristbands or armbands.  As Clippers star guard could be heard shouting to his teammates on the way out,

“It’s just us, only us. We’re all we got.”


Here is the following list of lost/ suspended sponsors:

  • Yokohama Tire Corp: Suspended
  • Anheuser-Bush: Publicly supporting NBA’s investigation
  • Lumber Liquidators: Suspended
  • Amtrak: Determining if they will extended regular season sponsorship
  • LoanMart: Suspended
  • StateFarm: Suspended, continue campaigns with players
  • Sprint: Suspended
  • Kia: Suspended
  • Virgin America: Terminated
  • AQUAhydrate: Suspended
  • CarMax: Terminated
  • RedBull: Suspended, continue campaigns with players


Read more here


Americans Should Prepare for the World Cup

Heading to the 2014 World Cup

Like a business professional prepares for their meeting, Americans should prepare for the World Cup. With the help of social media, soccer has become more popular in the United States. The World Cup combines passionate soccer fans from all over the world, and the United States does not want to be unprepared for their meeting with the world. The United States currently is leading for top ticket sales to the World Cup matches. The statistics have showed that the United States has bought 154,412 tickets so far.


United States Men’s National Team

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The San Antonio Spurs and their diehard fans

They chant ‘Go Spurs Go’ hundreds of times a year. They decorate their cars, own every type of jersey, and wave towels with ferocity. These are diehard San Antonio Spurs fans who are in a league all their own.  Here are 5 reasons why being a member of Spurs Nation is the greatest fan club to ever belong to.

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Adreian Payne Basketball’s Gentleman

Adreian Payne is the gentleman sports was missing in a scandal ridden industry.

Very few of the “this restored my faith in humanity” videos ever truly achieves such a bold statement however, Michigan State Power Forward Adreian Payne did just that. Payne, a 6’9″ senior on the Spartans men’s basketball team is an unlikely companion for “Princess” Lacey Holsworth, an eight-year-old battling neuroblastoma. By an act of kismet, the two met when Payne was visiting the hospital she was undergoing treatment at. The friendship was instant and as you can see in the video below life changing:

As you can plainly see in the video this relationship is not a publicity stunt but one of mutual respect and love. Princess Lacey accompanied Payne on to the court during his senior night, he attended her fundraising party, and Payne even gave her the honor of helping him cut down the net after Michigan State won the Big Ten.


“She’s a special firend,” Payne told the Big Ten Network, “and she’s like a sister to me.” 

The coverage on this extraordinary friendship has even caught the attention of heavy weights like ESPN sports analyst, Jay Bilas.

The sports industry is frequently riddled with scandals ranging from drugs, DUI’s, animal abuse, and even murder. It is a breath of fresh air to see a gentlemen, like Payne, hopefully coming down the pipes to an exceptional pro career. This is the type of man and role model that hopefully companies will endorse and stand behind in the future.


Jamie Benn: A Dallas Hero?

Jamie Benn: A Dallas Hero?

Is Jamie Benn a hero or an enemy?

Dallas Stars Picture

Dallas Stars Headshot

Jamie Benn is a 6’2″ 210 pound Left Wing for the Dallas Stars. He was born July 18th 1989 in Victoria, British Columbia. In his career, he has scored over 100 goals, 140 assists and has 244 points. So Benn is the captain for the Dallas Stars, and has done great things for them… What makes him an enemy then?

Well for those of you who have not kept up with the Winter Olympics in Sochi, Jamie Benn really screwed the pooch for the USA Mens Hockey team.

To make it simple, Benn scored the lone goal for Team Canada in a 1-0 semifinal win over USA today.

Picture of Benn in Canadian

Benn in Canadian Jersey

What makes him a hero?

Well, Dallas fans have known for a while that Benn is an elite NHL forward. After this semi-final round in the Olympics, he became a national hero. Not for team USA and his beloved Dallas Stars, but for his home country Canada.

Today, Jamie Benn announced his presence and was finally accepted as an elite hockey player to all those that doubted him. What this means for his future is still unknown. USA fans may look down on him, while Canada fans are loving him.

The question remains, will Dallas fans forgive him?

Well at the start of the 2013-2014 season he was award a “C” on his Stars Jersey. One thing is for sure, he did step up. All we can hope for is that he brings the fire he has in his eye as a Canadian, back to the Big D.

Conditions At Sochi

Conditions at Sochi

One of the malfunctioning rings

Opening ceremony malfunctioning ring

Are the conditions as bad as they seem?

By now, we have all seen the viral pictures of the “terrible” conditions at the Sochi Winter Olympics. These images have ranged from the horrifying water and bathroom conditions at hotels, to the overall unprepared nature of the city.

Stacy St. Clair tweeted “Water restored, sorta. On the bright side, I now know what very dangerous face water looks like. #sochi #unfiltered”

Stacy St. Clair's picture of water conditions

Stacy St. Clair’s picture of water conditions

We also have all seen the multiple pictures of the side by side toilets. This photo comes from the and was uploaded to show the bathroom conditions that the athletes and reporters are using.

Twin Toilets in Sochi

Twin Toilets in Sochi

However, many people have not heard the positive things about the Sochi conditions. Alex Ovechkin has spoken up about these negative remarks.

New Coke machine staring Alex Ovechkin

New Coke machine staring Alex Ovechkin

“I remember Turin and Vancouver and nobody said Something bad about Vancouver and Turin. Why you guys always try to find some bad things in Sochi?”

He continued to say,

“It’s Olympics, guys, come on. Everybody has to enjoy it and don’t find bad stuff out there. Everything in Turin was where the construction was and nobody said anything about that. Of course world is changing, everybody is focusing on different stuff, political stuff, but just settle down.”

So in the end the media may be blowing up about all the negatives of the Sochi Winter Olympics, however are positive aspects just being overlooked?

More to come on the Sochi conditions next week!


NBC Thinks Bigger is Better

Digital allows NBC to up coverage of Sochi Olympics  NBC logo over Olympic rings

The 2012 London Summer Olympics proved to be a rough time for NBC.  Following the delayed broadcasting of the opening ceremonies and many anticipated events, the network found itself the subject of Twitter’s trending #FailNBC.  This go-round, however, NBC promises not to disappoint.  Its solution?  Digital coverage – and lots of it.

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See the Winter Olympics through Olympian’s Social Media Accounts

Sochi 2014 Olympic logoThe 2014 Winter Olympics started today with hundreds of athletes flocking to Sochi, Russia to compete. Team USA fans can watch the Olympics in primetime on NBC or in realtime through NBC Sports Live Extra. However, extreme olympic fans can get a different perspective of the games through competing Olympians’ social media accounts.

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A Look Back At The Best Super Bowl Commercials

With Super Bowl XLVIII two days away, many Americans are gearing up by buying 12-packs of Budweiser, procuring pounds of chicken wings, and dusting off their crockpot’s for the tradition ‘Super Bowl party.’

Last year 108.4 million people watched the big game, about a third of the American population, but the Super Bowl isn’t just about football. During a regular football game, many rush to the bathroom or grab an ice-cold beer during commercial breaks, but during the Super Bowl all eyes stay on the TV to see some of the best commercials of the year.

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From Viewer to Player: The Super Bowl and Twitter

Multi-task this Sunday.  Watch the Super Bowl and be active on Twitter at the same time.

Super Bowl XVIII is just around the corner. In fact, it’s only two days away.  While die-hard fans are gearing up to go to MetLife Stadium in New Jersey, other fans are preparing their best homemade snacks to get ready for the game.  It’s the Seattle Seahawks vs. the Denver Broncos this Sunday.  Both teams have solid quarterbacks and plenty of personality on and off the field.  Manning, the Bronco’s quarterback, is precise and accurate, while Wilson, the Seahawk’s quarterback, is flexible and fast.  Continue reading

Cyber Bullying and Sports Shaming

Last weekend, the Auburn versus Alabama game was one for the ages. The already heated rivalry produced an exciting, close game that eventually ended with Auburn coming out on top. In the end, a botched field goal was returned over 105 yards for a touchdown and the win. While social media made it easy to follow the game play-by-play, it also showcased one of the darker aspects of technology: the opportunity for easy, senseless bullying. Continue reading

Social Media Marketing: Dallas Mavericks YouTube

The Dallas Mavericks have a new approach to social media marketing through making parodies of viral videos. In the past month, the Mavs have been posting short, hysterical, parody videos to the Dallas Mavericks YouTube page. Paying attention to viral internet trends like popular music or videos, the Mavs have created a comical persona through social media.

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Politicians and Tweeting

Celebrities Politicians and tweeting. Today, celebrities and tweeting is huge. Millions of people follow celebrities. For many different reasons. Sometimes, people follow celebrities because they curious what they are up to and sometimes it’s because they like to know about the latest styles and trends. However, lately, it has become a huge trend for politicians to start using Twitter and social media to get their information out.

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