Watching TikToks, becoming a skilled bartender, and mastering DIY projects are great ways to pass the time during the quarantine. However, it is important to keep your mind challenged and show your future employer that you used some of this time productively. Below, we are sharing free resources to learn new PR skills during the quarantine. All of these would be great examples to share during interviews when you get asked: “what did you do during quarantine?”Continue reading
Communication during crises is essential to the survival of a business. But COVID-19 has shown some companies’ true colors. Some businesses are over-communicating. Some are under communicating. And some are communicating when they should be staying silent. Below is a list of some admirable companies crushing the communication game during the quarantine.Continue reading
While most Americans are working from home due to COVID-19, it is still important to maintain a positive personal brand. In fact, it is more important than ever before.
A lot goes into a personal brand. The list includes, but is not limited to, the way you dress, the way you carry yourself in a room, and the look of your business cards. Your personal brand is what people remember you by after you leave the room. Think to yourself, “How do I want to be remembered in the professional world?” Now that most companies are having employees work from home, there are a few important changes to how you should implement your personal brand. Some important tips are listed below.Continue reading
Statistics show that Instagram is an increasingly important tool. Keep reading to find out how to utilize the power of a business Instagram account.Continue reading
Knowing your audience is essential to ensuring your message is heard, but many small businesses and entrepreneurs don’t have a ton of money to invest in premium tracking tools and services. A shortage of funds isn’t as big of an issue as you may think. There are a several free tools to identify your audience, their interests and what they search online. Continue reading