What are you doing at 9 p.m. tonight? A good guess might be HQ Trivia, the trivia game app. Created in October 2017 by the former founder of Vine, Rus Yusupov, the success of HQ Trivia immediately took the world by storm and broke records.
Author Archives: Julia Christen
Brands Celebrate Women’s History Month
When one thinks of ways to celebrate Women’s History Month this March, their mind may not immediately go to what some of their favorite brands are doing to promote it. However, more and more brands are tapping into new ways to reach their consumers. See below for some of the most interesting promotions for Women’s History Month. Continue reading
NRA Brand Boycott: Brands Take a Stand
After the Stoneman Douglas High School shooting in February, the discussion quickly turned to the topic of gun control in the United States. However, in an unusual turn, consumers not only began demanding greater gun control legislation but for popular brands to take a stand as well through an NRA brand boycott. Continue reading
Google Chrome Ad Blocking: Pros and Cons
Another day, another hurdle for publishers and advertisers. Or so it seems, after last week when Google Chrome began unrolling its new built-in ad blocking technology. Should you be worried or excited about Google’s newest feature? See below for the pros and cons of Google Chrome ad blocking and what it means for your brand. Continue reading
The Power of Podcasts
The power of podcasts for today’s modern publisher is immense. The popularity of podcasts continues to grow as well, due to consumers turning away from screen-based entertainment and desiring greater mobility that podcasts allow for. For publishers and content creators, podcasts are a great way to expand the reach of your brand and diversify your content, while at the same time winning over new audiences and generating advertising revenues. Continue reading
Tips for a Successful Instagram Live Video
Today it seems like live video is a feature available on every type of social media platform. Live video has proven to be successful for brands and publishers alike, so, what is the best way to use it? See below for four tips for a successful Instagram Live. Continue reading