Author Archives: Eva Coke

About Eva Coke

I am a current senior at Southern Methodist University pursuing a public relations major and advertising minor.

Instagram Tests Letting Users Follow Hashtags Instead of People

Instagram has exploded over the past seven years. With so many users now on the app, it can be difficult to find  relevant content. If navigating the cluttered explore page sounds like a chore, Instagram may be rolling out a feature just for you. The app is letting a limited number of users follow hashtags, rather than people. Continue reading

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Filed under Apps, SocialMedia, Technology

Apple Declines to Comment on iPhone Autocorrect Glitch

A bizarre glitch is affecting Apple users worldwide. Last week users reported various problems with their devices. The most notable was the iPhone autocorrect glitch that automatically changes the letter “i” into a strange symbol. Continue reading

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Filed under SocialMedia, Technology

Walmart Brings Robots In-Store to Help Stock Shelves

It’s common for companies to use robots to maintain warehouse stock. But what about using robots to maintain in-store stock? Walmart is experimenting with this concept by bringing scanning robots to over 50 US locations to help stock shelves. Continue reading

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Filed under Shopping, Technology

2 Million Retailers Add “Pay with Venmo” Option to Online Checkout

If you don’t know, Venmo is the person-to-person mobile payment app that has become wildly popular among millennials. Last year alone, Venmo processed over $9 billion in transactions. From splitting the cost of pizza, to splitting monthly rent, Venmo quickly achieved widespread use. However, the free app is not popular among investors. Venmo’s parent company, PayPal, hopes to change this by adding a Pay with Venmo option to over 2 million online retail sites.  Continue reading

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Filed under SocialMedia

Target Joins Google Home’s Voice-Activated Shopping Service

Online shopping used to be the ultimate convenience. Now, we expect overnight shipping and suggested products. We expect to repeat a previous order with one click. Retailers that are not adopting these features will not stay relevant in the online marketplace. In 2016 Google released their first smart speaker, Google Home, to compete with the Amazon Echo. Here is how they put a twist on one of the most highly-anticipated features: voice-activated shopping.

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Filed under SocialMedia

Delta Air Lines Introduces Free In-flight Mobile Messaging

We expect the ability to communicate with anyone, anywhere and at any time. Thanks to Delta Air Lines, we now have the ability to update friends and family on flight status and arrival plans from 30,000 ft. in the air.  Continue reading

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Filed under Technology

Why Twitter Might Ditch 140 Character Limit for Some Users

For the past 10 years, Twitter’s most iconic feature has been the 140 character limit. However, as of Sept. 26, a small group of users is now capable of posting tweets double that length. Twitter is allowing certain accounts to use 280 characters on a trial basis, and it might surprise you why.  Continue reading

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Filed under SocialMedia

How to Get Verified on Twitter and Why It Matters

Since 2009, wannabe actors, models, and musicians have aspired to display Twitter’s coveted blue checkmark on their profiles. That’s when you know you’ve made it, right? Not necessarily. It is becoming more and more common for accounts with comparatively small numbers of followers to earn verification. Continue reading

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Filed under SocialMedia

How Social Media is Saving Lives Amid Natural Disaster

Side-by-side images of Houston before and after Hurricane Harvey to emphasize the importance that social media is saving lives.

There was once a time when the extent of Twitter’s functionality was telling friends what you ate for breakfast. Those days are long since over. Social media is saving lives of hurricane victims by providing a means of communication in areas where phone lines have been severed. Continue reading

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Filed under SocialMedia