Author Archives: Eastan Croson

Crowd-funding platform MoolaHoop empowers female entrepreneurs

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Empowering female business owners to start, build and expand their business, the rewards-based crowd-funding platform MoolaHoop is designed by women for women. The site allows women entrepreneurs in need of modest startup capital to develop online campaigns.

Crowd-funding platform MoolaHoop empowers female entrepreneurs.

Crowd-funding platform MoolaHoop empowers female entrepreneurs.

Founders of the dallas-based site, Brenda Bazan and Nancy, created an online platform enabling women to leverage the “power of the crowd” in order to grow their business and achieve financial success.
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Employers use social media to answer the questions they can’t ask.

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Don’t want to answer that? Looks like your Facebook page just answered it for you. Some job interviewers use social media to answer questions they shouldn’t ask.

Job interviewers use social media to answer questions they shouldn't be asking.

Job interviewers use social media to answer questions they shouldn’t be asking.

During the interview process there are certain question that aren’t allowed to be asked, but job interviewers have discovered a digital loophole to avoid breaking the law. Digging up dirt on their job candidates, employers use social media to find answers to personal questions they aren’t supposed to inquire about.

Students fresh out of college are experiencing this phenomenon—after going on a job interview their interviewers will request to be their “friend” or become on of their followers. Putting students and job candidates in between a rock and a hard place, they fear not accepting the request or the follow might put them at a disadvantage for getting the job.

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Robots Do It Better: Technology Replacing Humans

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Bill Gates claims that software animation could lead to technology replacing humans and robots stealing your job.

According to Microsoft cofounder Bill Gates, robots do it better. The infamous computer programmer claims that advancing software automation could lead to technology replacing humans in the work force meaning that robots could steal your job.

Business Insider reports that Gates spoke at the American Enterprise Institute think tank in Washington, DC last week speaking about how governments and businesses need to prepare for a future where lots of jobs will be done by software and robots, resulting in mass unemployment.

“Yes, robots really are about to take your jobs,” Gates said. “Software substitution, whether it’s for drivers or waiters or nurses… it’s progressing. Technology over time will reduce demand for jobs, particularly at the lower end of skill set… 20 years from now, labor demand for lots of skill sets will be substantially lower. I don’t think people have that in their mental model.”
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Billboard Twitter Real-Time Charts Used To Track US Music Conversation

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Billboard and social media network Twitter announced a multi-year partnership to create Billboard Twitter Real-Time Charts. 

Expected to launch in the upcoming weeks, Billboard announced on March 27, 2014 Billboard Twitter Real-Time charts that will track US music conversation occurring over millions of tweets sent each day. By combining the authority of the Billboard charts and the opinion of Twitter users, these charts will be based off of real-time data in order to rank music.

 

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High-profile and High-tech: SXSW is the Place to be in the World of Tech

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The South by Southwest Festival, a weeklong event in Austin bringing together some of the most talented individuals in music, film, and interactive media, now has a lot more to offer than a good time. Today SXSW is one of the premiere annual events for media members, entrepreneurs and investors in the world of tech.

[youtube http://www.youtube.com/watch?v=_OTrIIe4cBg?rel=0&w=560&h=315]

The place to be for cutting-edge technologies and digital creativity is none other than SXSW Interactive Festival.  The rise of social media and startup launch success are two of the most prominent factors of analyzing the expansion of the SXSW Interactive over the past decade.
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Reuse Recycle Repost — The Art of Reviving Your Blog

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Reuse, recycle, repost — reviving your blog.

Reuse, recycle, repost — reviving your blog.

Taking a retrospective look at the older content of your blog might have you wondering what your blog is doing for you. For the most part these posts lay dormant, not getting much attention and certainly not driving any traffic to your site. An old post may get a hit once in a blue moon. As time passes it drifts deeper into cyber space and farther from the audience you are trying to reach.

So what can be done to make these old posts work for your blog now? A simple concept that can put your old posts to good use. Reuse, recycle, and repost —  techniques every blogger should know for repurposing old blog posts.

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Selfie360 app puts a new spin on selfies.

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It’s simple: flip the view on your smartphone, hold it at a high angle, turn to your best side, and with a click of your button there you have it, your own piece of social media’s most popular brand of self-indulgent narcissism — the selfie. Just when you thought the age of the selfie had reached its apex, Selfie360 puts a new spin on last year’s most popular digital trend.

Taking your selfie to a whole new dimension Selfie360, the newest development from Egos Ventures, transforms any selfie from dull to animated. Slightly narcissistic and even more ingenious, welcome the latest addition to apps capitalizing on our selfie obsession.

From the makers of Cycloramic, an app that automatically rotates your phone hands-free, Ego Ventures used this same technology to create Selfie360 an innovative app for photographing your best side from every side. This app brings your digital self-portraits to life by showing yourself in 3D or in a full 360 degree panorama of your surroundings.

Panorama animated Selfie360

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The Internet Fights Back Ready to Knock Out Government Surveillance 

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Watch out NSA, the Internet is back for round two with “The Day We Fight Back” — an online protest packing one hell of a punch ready to knock out mass government surveillance worldwide.

The Day We Fight Back — Online protest.

The Day We Fight Back — Online protest.

A coalition of activist groups, companies and online platforms launch an online protest against government surveillance in a mobilization dubbed “The Day We Fight Back”.  

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EDM Makes Appearance in Super Bowl Ads

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Zedd for Bud Light Platinum

Zedd for Bud Light Platinum

Let’s get real, the Super Bowl hasn’t been about the game for a long time now. And good thing, because this year’s blowout was the most lifeless NFL championships of the past decade. Today Super Bowl Sunday is all about the ads, halftime shows and social media. This year’s game shattered rating records with 111.3 million viewers. The broncos didn’t show up on Sunday, but electronic dance music did in several ads that broadcasted during the most-watched television event in U.S. history.

The Super Bowl is the olympics of commercials, and for many viewers the ads are the highlight of the game. These commercials are not only some of the best ads of the year, but companies show consumers what to expect in the upcoming year. Advertising has always been a reflection of popular culture, and the presence of EDM in this year’s super bowl ads was loud and clear.
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