It happens too often. We are trying to work out, get ready, answer emails and have a bite to eat before we are out the door for the day. Then we find ourselves sitting at the conference table at work not knowing what is going on in the news. But who has time to navigate the Internet during the usual crazy mornings? No one. What young working professionals need is a free news app where we can look at it and get the top stories when we only have a few seconds to spare. Ladies and gentleman, Circa. Continue reading
Category Archives: SocialMedia
Increase Productivity with Time-Saving Apps
Time is our most valuable commodity and one that we seem to never have enough of. We can, however, save a little extra time if we increase our productivity and efficiency. Small improvements to our daily routines can save a great deal of time. Luckily there are plenty of time-saving apps that can help. Continue reading
History of the #Hashtag: How the Symbol Revolutionized Social Media
Ten years ago the term ‘hashtag’ did not exist. Originally referred to as a pound sign or number sign, hashtag is a recent nickname. Now it is one of the most recognized trends on social media. It has become a part of pop culture. So how did it all begin? What is the history of the hashtag?
Announcing YouTubeTV
YouTube TV:
YouTube is cutting the cord. On Tuesday, February 28th, the company announced their new on-demand streaming site: YouTube TV. Although there has been a clear departure from traditional cable, this offer suits the modern consumer. YouTubeTV is offered at $35/month, so it is extremely affordable.
Social Media’s Evolution: Look How Far We’ve Come
Most social media platforms started with a simple purpose. Facebook started as a way for college students to communicate with one another. Snapchat began as a way to communicate through pictures that would disappear. Twitter started off as a site for users to share brief status updates with others. Instagram was for users to share pictures in an online photo album for friends to view. Over the years each of these social media sites have evolved. Today, the evolution of social media continues and businesses struggle to keep up.
Facebook 2006
http://www.firstversions.com/2015/04/facebook.html
Facebook 2017
https://www.merkleinc.com/blog/fmc-facebook-ad-changes-and-timeline-business-pages
A Guide To Ad Blockers
Each time you get on the Internet you immediately lose privacy. Luckily, all web browsers allow a number of different ad blocker extensions that have been created to help with this problem. An ad blocker is a software that, as its name implies, prevents advertisements and third-party scripts and widgets from popping up on a page. Ad blockers are to protect privacy, protect your computer from malware, save bandwidth and provide a better user experience, which is why they have become more widely used. Among the tons of ad blockers being used, there are some that stand out more than other. There are two ad blockers that people rely on and those are Adblock Plus and uBlock Origin. Below I will explain both of the ad blockers and what, specifically, they do.
How to Become a More (P)inspired Pinner
Whether you’re wondering what you should cook for dinner, looking for a new workout, or searching for some fash
ion advice, Pinterest is your go-to site for any sort of inspiration- or shall we say, Pinspiration. Whatever you’re looking for, you can likely find it on this social media platform. There are, however, some useful hints and organizational tips to put some method into your pinning-induced madness; you can easily learn how to become a professional pinner.
Food Photography Tips for Social Media: Basics and Tricks for Engaging Hungry Audiences
Marketing for restaurants should be straightforward via social media. Food photography rarely fails to entice hungry audiences. However, some food photography can actually deter potential customers if not following certain guidelines. Here are some key food photography tips for engaging audiences via social media. Continue reading
Artificial Intelligence Bots Could Replace Advertising Creatives at Coca-Cola
Coca-Cola is exploring replacing advertising creatives with artificial intelligence bots. Digital executives at Coke believe bots could create music for ads, write ad scripts, post spots on social media, and buy media.
Digitization of Coca-Cola
Coca-Cola recently restructured to become a digital business. The digital transformation of Coca-Cola will take place in four areas. These areas include consumer experience, operations, new business, and culture. To improve consumer experience, Coke plans to use artificial intelligence bots to better the content, media, and commerce aspects of their business.
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How to simplify your social media presence.
Looking for ways to simplify your social media presence and free up time for audience engagement?
Explore a few tools that help streamline time consuming tasks that accompany a strong social media presence. Continue reading
Pinterest for Business: Maximizing the Platform.
Pinterest Logo
Pinterest is a viable social marketing tool for many businesses. The platform allows users to “pin” items and ideas that interest them. Pins are then categorized into various “boards.” Essentially, pinning a page means saving it, and boards are like virtual file folders. Users may then go back and use their boards to make purchasing decisions, or for other inspiration.
Snapchat’s IPO Leaves Unanswered Questions
Snapchat’s IPO this week leaves a lot of unanswered questions for the social media giant itself and the industry: will they grow and be bigger than ever or will they fizzle out like those that came before them? As social media companies go public or become acquired by other internet giants, some win by increasing followers and revenues and market share. Others lose by becoming obsolete and not growing with the changing interests and needs of its users. Only time will tell if Snapchat will be as successful as Facebook, or if their IPO will end in a flop like it did for Twitter.
Social Media Usage
Social media smartphone apps
Social media usage is higher now than ever before. Admit it, you check Facebook while you’re waiting for your fried to arrive. You see what’s trending on Twitter to see what’s happening now. Avoiding social media seems nearly impossible. Recent studies show an increase in social media usage since 2012. Widespread access to social media makes it easier to stay connected and essential to communicating and keeping in touch with modern society. Continue reading
Psychological Effects of Unhealthy Social Media Practices
In the spirit of spring cleaning and in the season of lent, many people turn to digital detoxes to reap the 
benefits of eliminating social media from their daily activities. But what exactly are the negative psychological effects of social media and how do users get them? The more obvious, non-psychological effect of social media use is wasted time. The psychological drawbacks of incorporating social media into our daily lives are harder to discern. Continue reading
Easy Scheduling App
How many times have you tried to schedule something with friends or colleagues only for it to never happen due to scheduling? For most of us, the answer to this would be ALL THE TIME. But thanks to the easy scheduling app, Doodle, this no longer has to be a problem. Can I get an amen? Continue reading
What exactly is the impact of reactions on Facebook?
A look inside how the company revamped the impact of the like button by creating reactions on Facebook.
Manage Projects and Tasks
Odds are that you have been in a group project before. And lets be honest, no one likes group projects. Trying to meet with your team to manage projects and tasks is a hassle with everyone’s different schedules, getting everyone to collaborate and making sure everyone stays on top of it and is organized. Who wants to deal with that? Fear group projects no more with Trello!
Easy Task Manager
Have you ever been on the struggle bus when it comes to not completing everything you were supposed to? If so, jump off that struggle bus and say goodbye and download the easy task manager, 30/30. As young working professionals, trying to balance our time is one of the hardest tasks. We constantly find ourselves trying to find blocks of time that we can block out to get our day-to-day tasks completed. Continue reading
Social Media Management Tools: How They Maximize Organizational Efficiency
The world of social media changes constantly, while some organizations struggle to keep up. With rapid app updates and shifting trends, utilizing social media management tools is essential to the success of any savvy organization. Continue reading
Facebook for Business: Maximizing the Platform
Facebook for Business: Maximizing the Platform
Facebook Logo
One of the world’s most popular social media platforms is Facebook. Facebook reaches many demographics, making it a viable tool for businesses. Advertising on Facebook may be done organically, or through paid campaigns. For many brands, paid advertising on the platform garners a lot of awareness, and if used consistently, could offer a strong return on investment (ROI.) Continue reading