This day and age, it takes many people to manage social media at companies or businesses. For some places, this can be a 40-hour work week just having to do with social . Since it is such an important aspect of marketing and getting a brand out there, being organized is key. Thanks to apps like Buffer, IFTTT and Hootsuite, scheduling and managing social media has never been so easy.
Category Archives: SocialMedia
Social Media Cleanse: A Necessary Diet?
Kendall Jenner on Ellen discussing her social media cleanse
It is becoming a trend to delete social media accounts. This week Kendall Jenner surprised her nearly 70 million Instagram followers when she deleted her account without notice. Jenner is not alone. She follows other celebrities like Justin Bieber and Demi Lovato (Seventeen). With the rise in social media cleanses, it begs the question: why?
Twitter’s New “Muted Words” feature
Twitter just came out with a new feature to help stop hate speech on the social media platform. The “muted words” feature allows users to mute certain words, phrases, hashtags, emojis, or usernames from their feed. Users can also block entire conversations if they choose. This means that users would not get a notification when they are mentioned in a hateful tweet.
Snapchat Spectacles Vending Machines are Popping Up Everywhere
Snapchat is releasing their first product through Spectacles vending machines. The machines are popping up in cities across the U.S. with little warning. Snapchat fans are waiting for hours in line hoping to snag a pair of Spectacles.
The first Spectacles vending machine appeared in Venice Beach, California, on November 10. Since then, the machines have also popped up for one day only in Big Sur, California, Catoosa, Oklahoma, and Santa Monica, California.
Everything You Need to Know About Apple’s New iPhone 8
Apple is making big plans for the next predecessor in the iPhone lineage, hoping to release not one but three new iPhones this coming year. 
In addition to the iPhone 8 trio, the tech empire also plans to completely overhaul the smartphone’s classic design, leaving users and panel suppliers reeling.
Continue reading
The Friendsgiving Holiday: What’s Thanksgiving Without Your Best Buds?
With the help of the millennial generation, the traditional Thanksgiving now also has a friendship counterpart called “Friendsgiving.” During the first few weeks of November, groups will be hosting their own Thanksgiving feast, equipt with all the fall, food favorites and a special bonus: friends! Continue reading
Mark Zuckerberg Speaks Out On Facebook’s Big Problem: Social Misinformation
We have all been there, scrolling on our Facebook timelines and came across some wild article. Unfortunately what happens from there is up to the reader. Some take what they read on the internet with a grain of salt and fact check, others not so much. Social misinformation occurs because social sites, especially Facebook have a well-established reputation.
I know it’s one of the first places I go daily to find out what’s happening in the world. Facebook has trending topics, top news organizations and all my friends who I consider truthful sources of information. But in the wake of an especially confusing election season chock full of mudslinging misinformation, Mark Zuckerberg spoke out about how Facebook is going to combat fake news stories.
SMU Student uses Social Media for Business
A talent that led to an idea, rooted from passion, guided one SMU student to launching her very own business.
AJ Johnson was sitting in her apartment one gloomy day in Dallas, TX. Like most college students, Johnson began thinking about what she can do to make some money as a junior in college. Always wanting to create something and share it with the world, PrettyonPaper was started. Continue reading
Kylie Cosmetics: The Newest Social Media Trend
We all know about the Kardashians/Jenners. W
hether it is through their show, magazines or social media, they are always around.
Their family has overpowered our lives for the last few years. It takes a lot of willpower to get away from them. Most recently though, the youngest Jenner, Kylie, has taken over our attention with Kylie Cosmetics.
Shining Star Kendall Jenner Deletes Her Instagram Account
Kendall Jenner, otherwise known as the 2016 Coachella Social Media Queen, takes a break from social media and deletes her Instagram account.
The world mourns as Kendall Jenner deletes her Instagram account. Her social media absence immediately takes a toll on a great amount of individuals. Fans who enjoy checking her social media accounts on a daily basis do not know what to do. It does however seem mysterious that a 21-year-old supermodel with millions of Instagram followers would do such a thing.
The First Social Media Election: How Trump Won
Frank Speiser, co-founder of the SocialFlow, said that “this is the first real social media election.” In the last year, the country has collectively spent over 1,000 years reading about Donald Trump on social media platforms. Donald Trump’s social media reach was so great that it would cost $380 million to achieve the same reach with traditional advertising (gov tech).
Baylor Buttoned Bears
Buttoned Bears all began three years ago when 3 Baylor Students crammed in a tiny dorm room. From there they paired their passion for fashion and lifestyle brands to create Buttoned Bears. As the years have progressed, so has their foundation.
Did False News on Facebook Influence the Election?
By now, most people know not to believe everything they read on the internet… or do they? It’s no question that social media played a huge role in the recent presidential election. In fact, it played such a big role that even false news on Facebook might have influenced voter’s decisions on election day.
The Viral Mannequin Challenge – Explaining The Latest Video Trend
The latest social media trend is sweeping the internet and has dominated our social media news feed. The process of recording a group of people frozen in active poses has become a viral trend. But how did the viral Mannequin Challenge first start? What notable celebrities and internet stars have made it popular?
Look out LinkedIn, Facebook is Testing New Jobs Feature
If you’re looking for a job, clean up your Facebook page because that may be the first thing that potential employers see.
Facebook has confirmed that they are testing a new jobs feature on company Facebook pages. Companies now have a “jobs” option on the page when they post a status update where they can post open positions. The job opportunities will appear on a “Jobs” tab on the top of a company’s Facebook page.
Red Cup Season At Starbucks
It’s that time of year again folks, Red Starbucks Cup Season! Each year, thousands of people await the cup change that happens right before the Thanksgiving Holiday. It doesn’t matter where someone hails from, the red cup can bring comfort and Holiday cheer to all. Starbucks is known for making a splash each Holiday season. Continue reading
How Donald Trump Leveraged Social Media
The 2016 presidential election was anything but ordinary. This crazy election had polar opposite candidates, zealous supporters, and biased media networks. Social media was one of the most interesting facets of this election. Both Donald Trump and Hillary Clinton were extremely active across the big three platforms: Facebook, Instagram and Twitter. Trump even went so far to say that social media played the key role in his victory.
Facebook and the Election: A Breeding Ground for Political Self Expression
How Facebook’s platform allows users to share their thoughts on the 2016 election.
Doesn’t Matter the Age, Social Media is for All
Preteens, teens, adults, and even the elderly have many options to choose from when it comes to social networking.
Instagram, Snapchat, Facebook, Twitter, and Pinterest all consume the normal human these days.
All of these platforms serve to entertain, connect, provoke conversation and to help business. While each platform overlaps certain characteristics, they do each have unique purposes that differ one from the other. 
One thing social media as a whole does not do is discriminate against age. In fact, all ages are seen using these platforms. Because social media is captivates all ages, it is interesting to know what age group connects with a certain platform the most. According to a Pew Research Study, demographics among social media users vary.
The 2016 Starbucks Red Cup: Full of Personality and Holiday Cheer
For almost 20 years, Starbucks has embraced the holiday season with a signature red cup. Since 1997, the designs have ranged from mistletoe to ornaments, adding a personal touch to the standard cup of coffee.
Last year, Starbucks received a lot of negative attention by removing this holiday tradition. Instead of seeing a creative and festive design, customers were greeted with a solid, red cup. Starbucks Vice President of Design, Jeffrey Fields, stated that the cups we meant to “usher in the holidays with a purity of design that welcomes all of our stories.” Even though this sounds like a good PR move on paper, it turned out to be a disaster.