Something important I have come across this week is the importance of staying loyal brand values of a company. As our class is beginning to work on creating an ad campaign for Hotels.com, staying loyal to Hotels.com values is something we must keep in mind.
In a session closed to the public, the House Intelligence Committee approved the controversial Cyber Intelligence Sharing and Protection Act (better known as CISPA) by an 18-2 vote. The bill will now appear in front of the House of Representatives next week.
Because I have talked a lot about public relations with events, I thought it would be nice to share and reiterate how to restore an image and the ways that I learned about from the article titled, “4 Ways to Rehabilitate a Sullied Image” that I found on PR News Online (http://www.prnewsonline.com/water-cooler/2013/04/10/4-image-rehab-tips-for-anthony-weiner/) by Bill Miltenberg. Continue reading
As a native California I consider Bloomingdales a second home. Much to my surprise the company is introducing me-ality machines across several of their major stores. Me-ality machines specialize in scanning a person’s body to produce a 3D image that it then utilizes to find perfect clothing for the shopper!
Coachella 2013, California’s biggest music festival is now only four days away, meaning all its fans and media are begging one monumental question: which deceased artist will be resurrected for the festival’s opening weekend? As many are aware, last year the festival brought rapper, Tupac Shakur, back to life in a digitalized-hologram, whose visual performance was the highlight of the entire weekend. When a holographic image is all anyone can talk about- after seeing the industries’ top artists perform- we can be sure Coachella has done something right.
How to earn PR success with your events
I have talked a lot about how to utilize social media for planning events, but Public Relations is just as important. While reading PR News online (http://www.prnewsonline.com) I came across a great article I would like to share with you! The article titled “6 Tips for PR Success with Your Events” http://www.prnewsonline.com/water-cooler/2013/04/01/tis-the-season-6-tips-for-event-pr-success/by Scott Van Camp provides tips for public relations. Continue reading
As the ninth largest city in the United States, Dallas is seen as a neutral city that may not be attractive to tourists. As a Dallas native, I forget the treasures that are in our city, but that has changed through the rebranding of Dallas as a place where BIG things happen. Continue reading
Business professionals can take a sigh of relief after the Securities and Exchange Commission expressed support for social media sites to air market-moving corporate news. Continue reading
Breaking news updates will no longer be the only educated content on your Twitter-feed, thanks to the latest SEC ruling, permiting companies to tweet stock updates and post financial information to Facebook. This jurisdiction has enabled the social media-savvy investor to watch their stocks, analyze business trends, and retweet your girlfriend’s tweet all on one website or dashboard… oh, how the times are changing.
Does Wal-Mart truly have fresh doughnuts? Recently, Wal-Mart has been busted for labeling their doughnuts “fresher” than they truly are. One customer bought a dozen of doughnuts and noticed three expirations stickers were stacked on top of one another.
Domestic violence is a crime that affects hundreds of people around the world daily. Nearly 85 of those domestic violence victims are women. However, many women who endure domestic violence are too afraid to report these incidents. Therefore, Mayor Mike Rawlings has spurred a community movement focusing on the men in cases of domestic violence, holding them accountable for their actions and treatment of women.
On Saturday, men and women came together at City Hall to support Mayor Rawlings’ cause at a domestic violence in Dallas rally, called “Dallas Men Against Abuse.” The event featured sports players such as Cowboys player Dez Bryant who had been accused just last summer for domestic violence in Dallas against his mother. Bryant stepped up to the plate and noted that men are the ones who need to come together and end this ongoing problem.
Mayor Rawlings has decided that domestic violence will be one of his main initiatives in 2013. He presented this initiative in January through a letter addressed to the city of Dallas, which really challenged men to make this change. He stated that “It is no secret that males have predominantly been the more violent gender and it is time to change that perspective. I want men to understand the negative consequences that can occur if we resort to violence.”
As I have actually studied gender issues involving domestic violence in a class this semester, I think that Mayor Rawlings and this Dallas domestic violence rally truly offer great progress in ending this crime. While women’s activism against domestic violence is definitely vital in ending this problem, it also takes men to fight the battle. Mayor Rawlings and the men of Dallas have made a huge step not only for the city, but also for women and those affected by domestic violence everywhere.
Keeping up with the news has evolved as news outlets are constantly reporting the next big event. There is not enough time in a day to know everything that is going on, unless you live your life as a journalist or in a political office. Continue reading
My Dallas Saint Patrick’s Day Experience was amazing.
I had never experienced St. Patrick’s Day in Dallas until this past Saturday. I heard it was a great time, but was not totally convinced. Now I know what all the crave is about .
We usually think of social media as a good way for people to stay connected with one another across the globe. However, as the recent Kenyan elections have proven, social media can easily be used for hate speech and the incitement of violence. Continue reading
Would a sophisticated, innovative chat system developed by Google lure you away from traditional text messaging or rival services such as Facebook Messenger? That’s what Google’s plan is with the unveiling of their newest project, Babble.
Facebook Inc. is in efforts to incorporate Twitter’s infamous hashtag symbol, a move that would establish Facebook as the paramount social platform. 
While Twitter successfully rivals Facebook in the social-media atmosphere, it is still a fraction of the size of Facebook Inc. and needs to maintain proprietoriship over all its trademarks the best it can. Continue reading
We have all been warned multiple times to be careful what you post online and what not to, but this high school student did not get the message. He posted about his teacher on Twitter bashing him about changing the date of a test. The best part of this situation is that the teacher saw the post and actually put up the tweet on the projection screen, and another student took a picture of it and now it has gone viral.
What to Wear for a Party! How you dress for your party is a huge deal if you’re the party host, because all eyes are on you. That being said, if you are fashion handicapped, thank the Internet for all of its fashion websites and blogs.
Blogging is the perfect vehicle for companies to express themselves. It allows thoughts and creativity to be shared with the general public.
