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Category Archives: SocialMedia
Improve Your Snapchat Game: Super Bowl Edition
Back in the day, before the emersion of social media, Super Bowl Sunday was the biggest day for football fans. Friends and family gathered to enjoy the football game, as well as the entertaining commercials. Today, much more plays into the Super Bowl than just football and fun commercial breaks. Social media has stepped in to improve people’s Super Bowl experience and to promote brands.
Facebook Friends Day Videos
On February 4th, Facebook had its 12th birthday declaring it national “Friends Day.” Facebook celebrated their birthday by releasing a new video that puts together photos of you and your friends. The release of this personal video montage started the first official Facebook Friends Day video illustrating the importance of friendships.
Presidential Candidates Use Social Media for Political Gain
Presidential candidates use social media to generate political momentum. Candidates from both parties in the 2016 election have turned to Facebook, Twitter and Instagram for aid in the fight for the White House. Here is a look at how successfully the major presidential candidates use social media to spread their political views: Continue reading
InstaBiz: Your Business Needs Instagram
You know you’re one of the 70% of the 400 million monthly users that Instagram has who scrolls through the photo-sharing app at least once per day, but is your business reaping the benefits or boycotting the empire that is Instagram?
Wunderlist to the Rescue
The Major Key to Success is to be Like DJ Khaled
DJ Khaled, an American record producer, radio personality, DJ and record label owner, has absolutely dominated the social media world with his superior use of Snapchat and his catch phrases that millennials can’t stop saying. Between his “bless up” slip on sandals and his addiction to watering his plants, the major key to success is to be exactly like DJ Khaled. Continue reading
How Your Brand Can Successfully Utilize Twitter
Six ways your business can improve customer engagement through Twitter. Continue reading
#RIPTwitter: Twitter’s Looming Death
In the past few months, Twitter has been no stranger to negative press and struggling stocks. However, the most recent rumor has sparked a large amount of controversy and seems as if it will be the biggest contributor in what many are calling Twitter’s looming death. Continue reading
Why Twitter Should Keep Its 140 Character Limit
Twitter wants to expand its 140 character limit, and that’s wrong.
In case you haven’t already heard, Twitter is contemplating expanding their current 140 character limit to 10,000 characters. That’s right, 10,000. That’s a lot of characters. Have you ever wondered what 10,000 characters would look like? Continue reading
Timehop App – Your Personal Day In History
Timehop app is the ultimate time capsule of you. Travel back in time with this app and see exactly what you were doing one, two, three or more years ago. Your personal day in history, all in one place, one day at a time.
The Favor App: Get Anything Delivered
The Favor App is one of the best food delivery apps becuase you can get anything delivered from any of your favorite places. After downloading the app and with just a few clicks, you will have your favorite meal at your doorstep.
Tweaking Twitter for 2016
Nearly four months ago, Twitter cofounder Jack Dorsey was named permanent CEO and given the difficult responsibility of “saving Twitter” as investors grew more concerned about the company’s recent slump. In response, Dorsey has introduced three new changes and developments to begin tweaking Twitter. Continue reading
New Snapchat Features
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Whether you’ve been on the app for years or you’re a Snapchat newbie, here are some cool and simple new Snapchat features to help you step up your Snapchat game and become snap savvy
Why a tweet content calendar is beneficial to your social media strategy
Creating a content calendar for your Twitter account will make it much easier to plan, implement, and improve your social media strategy. Planning out your tweets will also help in efforts to build your audience and provide quick updates, relevant company or industry news, and immediate responses to costumers’ concerns about products or content.
Tweeting regularly is critical to growing your presence on Twitter and establishing your company’s brand. Creating a content calendar will help you get in the habit of tweeting daily. It will also help you plan out your tweets in advance so that you can provide your audience with compelling, new content in each message you post.
As mentioned above, when making your tweet calendar, focus on creating quality content and developing a regular cadence. This consistency will help your followers learn when and what content to expect from you, and it will help maximize your engagement.
Photo courtesy of Hootsuite.com.
For example, plan out when to post tweets dealing with promotions. By posting exclusive deals and discounts, you will be able to build follower loyalty. Also, plan out a time to respond to costumers’ questions and reviews, allowing for the real-time engagement you need in order to build brand awareness on the social media platform. You might also want to dedicate one day of the week to posts that focus on the people that help your business run smoothly–maybe a photo of employees hard at work or having fun together at a company function.
Additionally, creating a content calendar allows you to examine what kind of content is most popular with your audience. You can plan for the future by making regular adjustments to the content of your tweets in order to further the dialogue with your followers and appeal to their interests.
Photo courtesy of Twitter.com.
Selfies in the Business World
Snapchat, a leading social media force in our society, has transformed from a social platform to a news source. Selfies in the business world are a new way for companies to get their brand and message out there in an entertaining way. Snapchat is convenient and allows businesses to send their selfies in the business world to show why consumers want their brand or product.
Pinterest: Not Just A Girl’s Best Friend
You think Pinterest and you immediately roll your eyes because, no, you do not have your entire wedding planned already, right? Wrong. Pinterest is here to help your business grow and connect.
Live Snapchat Feature: Trumping Live Tweets?
With an array of social media platforms covering live content, how does the one set itself apart from the rest?
Photo courtesy of skift.com
Facebook Pages for Your Business
When you hear “Facebook,” you think back to your high school and college days when social media was just beginning to take over the Internet. You probably think of it as a means of connecting with old classmates, friends and family. You may not correlate Facebook with business, but today, this social media platform is opening doors for business possibilities through Facebook Pages. Continue reading
Master social sharing using a cute animal content strategy
Buzzfeed has mastered social sharing and is bringing digital engagement into a new era. But, how did the social media sovereign ascend and conquer? Simple. They used exhaustive measurement to reveal an obvious truth: no one can resist cute animals—and thus, the cute animal content strategy arose. Continue reading