Early Thursday morning, the executive board of Groupon made the decision to fire CEO Andrew Mason. The news of Mason’s exit comes one day after the daily deals site reported another quarter of dismal results.
“I care far more about the success of the business than I do about my job as CEO. I want what is best for Groupon,” Mason stated in a memo he posted on Jottit.com.
Online dating has widely become a new subject matter of business and social media. Individuals are picking up on the new online dating trend and creating apps with similar business plans and goals to companies such as Match.com.
Just because you didn’t grow up with social media, doesn’t mean it is too late to learn. If you are above the age of 20, it is more than likely that your parents didn’t grow up using the social media tools that we use today. This is about to change for them.
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Figuring out what you are going to cook can sometimes be a difficult task. However, the Internet has made this task quite easy. There are so many blogs and websites out there designed to help you choose your party or events menu, that you barely have to think. Continue reading
Just days before Oscar weekend, the looming question is on everyone’s mind, “Who will win the best picture?” After reading many articles, I am intrigued to find that this monumental award isn’t about which movie truly was best picture, but rather who can draw the most support for their film.
Having the World Wide Web has made it extremely easy to find whatever you want whenever you want. Continue reading
The Southern Methodist University campus was livelier than normal on a Friday night to hear a keynote speech about academic research in humor. The keynote speaker of the night for the North East Texas Humor Research Conference, hosted by SMU and Texas A&M University – Commerce, helped draw in the large crowd.
On Monday morning, an unknown source hacked into the Burger King twitter account and changed all the branding to McDonald’s and released inappropriate tweets, that barely made any sense. The tweets began early Monday morning and lasted a few hours before the account was shut down. Managing a brand account is extremely difficult and Burger King reacted quickly to the incident. Burger King released this statement to the media:
“We have worked directly with administrators to suspend the account until we are able to re-establish our legitimate site and authentic postings. We apologize to our fans and followers who have been receiving erroneous tweets about other members of our industry and additional inappropriate topics.”
McDonald’s released a tweet to the public, as well, because it also reflected poorly on them. McDonald’s tweeted:
“We empathize with our @BurgerKing counterparts. Rest assured, we had nothing to do with the hacking.”
It is interesting to see companies get sabotaged over social media because it is something so new to our generation. What makes it scary is that it goes viral in just seconds to over millions of people who are your loyal customers following you. While this wasn’t the greatest thing to happen, it actually could have an upside. Burger King saw an increase of more than 30,000 followers as well as several media mentions. Individuals quickly heard about the hacked tweets and wanted to see and know what was being said. I mean, who doesn’t love the Whopper?
Companies should take this opportunity and learn from it, especially since Jeep was hacked as well. In order to avoid future hackings companies should change their passwords regularly and always always always have a procedure in place to stop an attack in its tracks!
Everyone knows that exercise gives us plenty of benefits. It prevents diseases, increases our mental awareness and is the foundation for a overall healthy lifestyle. However, did you also know that it could actually lead to a bigger brain?
Have you been a victim of walking through Dallas Hall, or down the Boulevard on SMU campus, making the most ridiculous facial expressions while taking a selfie on your iPhone? Or even better, have you been victim of witnessing someone else do so? Well, I have.
Shoe connoisseurs now have to camp out close to their computers rather than waiting in line for days to get their pair. The “Midnight Release” craze has resulted in tragedy too often for Nike to ignore. As of last spring Nike has decided you must RSVP via Twitter to ‘cop’ a pair of these limited edition shoes. A link to a video is embedded below to give you an idea of just how crazy it can get.
Using Blogs for event planning!
No one realizes that you can easily plan events and parties from ideas found on other party planners blogs. For instance, type blog party ideas on Google and there are so many blogs that will pop up.
One of my dreams this year was for the Saints to go to the Super Bowl, but unfortunately that did not happen. Another dream I have always had was to see Beyoncé perform. I have always had a big love for Beyoncé. I love her and her music. Seeing her dance and sing like she can was amazing to watch. If I could be Beyoncé, I would! Like me, many other people LOVE Beyoncé as it was made very clear from all the traffic on Facebook, Twitter, and Instagram. Beyoncé stole the show!
Both Douglas Brinkley (Historian focused on American events and leaders of the 20th and 21st centuries) and Michael Beschloss (NBC News presidential historian; commentator, “PBS NewsHour”) became fascinated with the homes and libraries of presidents while they grew up. Throughout the discussion during the Anita and Truman Arnold Lecture, both of these fascinating researchers express the value of “hindsight” and the analysis of 20th and 21st century, along with numerous entertaining anecdotes. Read more for some insight!
Pinterests can be used to help you with many different aspects of planning your event. The website gives you many different event ideas and is organized into different categories. There are so many categories that could help plan a party such as: food and drink, outdoors, gardening, weddings, and even holidays and events, etc. Continue reading
Earlier this week I was thrilled to come across a fellow San Francisco gal with a witty sense of humor, who started a Facebook and Twitter account under the pseudonym, “Marina Girl Says.” Not only is she hysterical (to SF natives at least), she depicts the greatest parts of San Francisco’s Marina District in the sassiest way.
Decades from now, President Barack Obama will probably be named ‘The Internet President.’ Regardless of his policies or political affiliation, President Obama was able to use social media in a way no presidential candidate had ever used before. But don’t take my word for it, look at the numbers.
Super Bowl TV ads still hold a steep price for a 30-second spot. The price for this years Super Bowl is $4 million for 30 seconds. Companies are putting more effort in developing the online side of their brand.
This year PepsiCo, Kraft and Taco Bell are among the companies who have decided to release their Super Bowl ads before the big day. Brands released their commercials online giving time for their commercial to have another chance to go viral before being sandwiched between other brands.
How To Get Your Event Out There!
In order to plan a great party or event, you need to use public relations. How else are you going to get the word out there? Today, more than ever, you need to reach your target audience and the best way to reach them is through social media.