Wearable Tech in Walt Disney World: Introducing “MagicBands”

Photo Credit: mousechat.net

Photo Credit: mousechat.net

Walt Disney World is in a testing phase with their latest innovation- MagicBands. WDW hopes to create a more seamless experience for their guests by having a wristband that is an all-in-one feature. From room keys, to theme park tickets, and even reserved fastpass tickets, MagicBands will be a new spin to the old “Key to the World Card.”

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Is Shopping Online the Safest Way?

 

Online ShoppingSitting in class each day, I easily see over twenty people, mostly girls, scrolling through different online shopping websites. I always wonder if they are actually buying things, or just browsing to pass the time. This unremitting search seems to have become an addiction, and whether people are buying items or not, this habit serves as a major advertising mechanism, as well as a means for companies to compile information about these personal shopping habits for later use.

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New Disney App Opens the Vault

Walt Disney Studios Motion Pictures created a new app suitable for iOS, that enables a subscriber to purchase films that are stored in the infamous, Disney Vault. This new app connects with iTunes so the user can download previously purchased Disney, Marvel and Pixar films, or buy a new one.
 

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Have Touchscreens Replaced Toys?

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TouchscreenSay goodbye to Toys-R-Us, with technology advancing at the speed of light, the young generation is resorting to touchscreen devices to play with “toys”. As more devices offer free toy apps, toddlers are replacing toys with touchscreens. Children are no longer begging their parents to buy them the newest beanie baby or cabbage patch doll, it’s all about the iPad. Traditional toys are moving their way out of the clutter in the playroom. Continue reading

Home Delivery Turns Roam Delivery

Volvo introduces “Roam Delivery:” A service allowing packages to now be delivered to your car instead of being missed at your home.

It’s happened to everyone: rescheduling an important meeting at work to make sure you can sign for an important package coming home, or missing the coveted Christmas present you bought for your parents because you weren’t home when it was delivered. Volvo has found a way to meet the marketing demand of the masses by introducing “Roam Delivery.”

[youtube http://www.youtube.com/watch?v=QFKoPOhSI6A]

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Valentine Technology Etiquette

Sometimes love and technology don’t mix

More than ever, technology and other digital innovations have been growing rapidly in this world.  While its great to keep up with all the cool apps and latest technology, sometimes you can forget that face-to-face communication is still essential. What better way to celebrate Valentine’s Day than sitting across your significant other during a romantic dinner and avoiding any technology faux pas. Here are a few tips for keeping this special day drama free.
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Endorsements in the Online Community

Popular vloggers have a connection with their followers and have more influence and attract certain audiences. Like vloggers, businesses cater to their own specific audience and, by employing prominent members of the online community to endorse their product, the company can create a following online and produce viral campaigns. Continue reading

New e-Book Hits the Stands in the Digital Communication World

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What’s the next biggest trend in the digital world?

The e-Book. GovDelivery, the leading public communication solution that offers an automated e-mail and digital subscription management platform to government, announced the availability of “What’s Next,” a complimentary e-book that identifies key trends in digital communications. GovDelivery enables government organizations to connect with more people, and get those people to take action. More than 1,000 government organizations use their communications platform to reach over 60 million people. GovDelivery shares tips and strategies for public sector communicators to capitalize on these trends to achieve mission results.

The key to staying connected - is GovDelivery

The key to staying connected – is GovDelivery

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Dead Poet(ry) Society

Verses features various rhyming and writing tools.

Verses features various rhyming and writing tools.

Is poetry a form of art that can adapt to modern society?

Technology’s development in modern society has been one of the greatest catalysts for change and progress. Almost everything is becoming digital. But can everything become digitalized? Does anything lose value as it becomes infused into our ever digital world?  Continue reading

Klout Just Grew, Not Only in its Score

 The social media platform Klout is having a big week. It is being purchased by Lithium Technologies, a social customer service company for $100 million. If you didn’t already know, Klout is a website and mobile application that uses social media analytics to rank its users based on their social media usage. Its business focuses on a score 1-100 using Twitter, Facebook, LinkedIn, Google+, Foursquare, Instagram, and Wikipedia to create the Klout Score. Over the past several years, Klout has undergone a bit of criticism regarding a tech analyst. It was understood that he had a higher Klout score than President Barack Obama. Critics have also argued that a Klout score devalues the authenticity of online communication. The founder of Klout, Joe Fernandez created the social media platform due to his inability to speak after jaw surgery. Consequently, relying on Facebook and Twitter to communicate…the irony. Continue reading

Statigram Yields More Double Taps

StatigramStatigram optimizes Instagram use by analyzing posts, interactions, and trends. 

Instagram may be one of the newest, most popular social media apps, but it’s proving to be one of the most profitable for businesses, especially fashion. Businesses post Instagram allows users to scroll through photos and either double tap to like it, or simply continue moving on. There are countless programs that analyze websites, Twitter accounts, and Facebook pages, but Statigram is a revolutionary tool for any Instagramers. Continue reading

SocialBro is Your Homie

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Here is an example of SocialBro's analysis for a company.

Here is an example of SocialBro’s analysis for a company.

SocialBro enhances a Twitter account’s productivity and utility through analytical, targeting, engaging, and managing features. 

In today’s ever-competitive social media market, companies are perpetually searching for the most up-to-date technology to increase their online presence. Popular application and programs include Hootsuite, Klout, and Social Mention, but SocialBro is an invaluable asset that would benefit any company. So what makes SocialBro rise above the rest?

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Are Targeted Messages the New Norm?

Social Media Satisfies Consumers Wants

With today’s technology and popularity of social media, organizations are able to create specific messages tailored to the individual rather than the masses. Consumers are statistically shown to appreciate the individualized marketing that brands and organizations have started using.

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Phantom Vibration – Boo!

Have you ever been absorbed in a task or simply going about your day when suddenly, your phone vibrates? You take it out of your pocket to check it, except it actually hasn’t vibrated at all. The problem is you swore you felt it buzz. The other problem is that this happens constantly – maybe even on an everyday basis. Continue reading

Travel with Pinterest Using Place Pins

Place Pins

Pinterest announced a new tool yesterday, called Place Pins. Place Pins is a product that can feature local spots that might interest users as well as help users plan vacations.

Place Pins can be found on a new pin board that features a map where users can pin locations such as restaurants, bars, tourist sites or different hot spots around a city and add descriptions about them. With partners such as Trulia, Booking.com and OpenTable, these new Place Pins include a brief description of each location. Not only can users create their own Place Pins board for trip ideas or places to go, but they can also share their entire board with their friends.

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Restaurants Are Going Digital With Tablet Menus

Tablet Menu

We all knew this was going to happen eventually… the tablet menu. We would no longer have to flip through pasta stained menus, but now have the luxury of swiping with our index finger on a tablet to browse a menu.

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Can Amazon’s Alpha House Compete with Netflix?

Alpha House

Last Friday, Amazon’s original series “Alpha House,” a political comedy, debuted to Amazon customers. While some users may think that Amazon’s original series will be available to binge watch like Netflix series Orange is the New Black and House of Cards, “Alpha House” will be aired weekly.

By posting new episodes of “Alpha House” weekly, Amazon hopes that gossip about the show will carry on longer than the buzz surrounding shows on Netflix that can be watching in a few days.

Although Amazon hopes that it’s original series will be talked about over a period of time, the buzz that revolves around the show will depend on the success of the show itself. If the show is not popular among viewers, Amazon potentially runs of the risk of talk about “Alpha House” dying out rather than spreading.

Amazon’s original series can be viewed by not only Amazon subscribers, but by all customers with a free trial as Amazon has found that free trial Prime memberships often turn into paid subscribers.

With there only being 11 to 12 million Amazon Prime members compared to there being 43 million Netflix members, do you think Amazon’s original series will compete with Netflix’s original series? What are your thoughts on binge watching versus anxiously waiting the suspense of next week’s episode?